Bridging the gap between fan and athlete
April 6th, 2007 by Sterling Hager
Our offices in Natick are about twenty minutes outside of Boston. If you’re not familiar with Boston, there are only three words that can describe what is on everybody’s mind this time of year: Red Sox Baseball.
And guess what? Curt Schilling, our outspoken pitching ace who has never been afraid of the media or calling into the local radio station to make his point has taken it to a new level – he started a blog.
What strikes me most about Schilling’s blog is that he gets it. If you’re accustomed to the sanitized newspaper version of what goes on at the ballpark, you should check out 38pitches.com and get the real story straight from the horse’s mouth. Even after a disastrous opening game for Schilling he still had the guts and the good sense to be truly authentic and let the fans know what was up – just terrific on his part.
As a huge baseball fan, I find it utterly fascinating to look at such an unfiltered view of what’s going on inside a player’s head. If MLB is serious about better serving its fans, we need more of this. Hey Commissioner Selig, you want us to feel more involved? Okay, then, get us involved – we’re here…
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Tags: Social Media, Rants
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