Archive for April 27th, 2007

Line Extension: Line Extinction


April 27th, 2007 by Sterling Hager

I rarely get a chance to read as cogent a strategic analysis as this. It’s about Apple’s iPhone and why it is so appealing in a market overcrowded by product variations, iterations, and way too many different models. I would write more on this but our WordPress has the flu today. Dave’s administering green tea or something. We expect it wll recover over the weekend. But meanwhile, if you’re interested in gaining a better undersatanding of why, in technology, less really is more, please link to the article.

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