Here’s a post from Small Biz Labs detailing a recent study conducted by the Journal of New Communications. The study looks at the current state of social media within the Inc. 500 and how many of them are becoming fast adopters of web 2.0 technologies.

Some interesting facts:

• 42% of the respondents were aware of online social networking tools and 27% reported using them in their business
• 36% were aware of blogging and 19% reported using blogs in their business
• 31% were aware of online video and 24% reported using online video in their business

"For those of us who have been following fast-growth companies for years, it's no surprise that they would be at the forefront of using innovative technologies to enhance their visibility, marketing, and interaction with other companies," said Edward Sussman, senior vice president of Mansueto Ventures, the publisher of Inc. and Inc.com.

A PDF version of the entire study can be found here. 

Share This